Three-dimensional models help design professionals communicate design concepts and showcase projects. At CADdetails, we develop 3D SketchUp models for building product manufacturers. This gives the design community access to quality 3D models that accurately convey product attributes.

SketchUp models are flexible and versatile and can be relatively easy to use. They can be ideal for visualization and serve as practical design content and inspirational showcasing of products and projects. The visual impact of SketchUp is greatly enhanced with rendering. To dive deeper into rendering, we sat down with Justin Furtado, CAD Technician and SketchUp Specialist at CADdetails, to get insight into rendering.

What is Rendering?

Rendering is also known as image synthesis. Computer programs are used to create a render that gives objects their appearance. Rendering allows you to take what you use in a 3D space and bring it to reality. This is used very often in the gaming industry where textures are rendered for a game. Using proper real-life textures in a 3D space.

Does Rendering Differ from Photorealistic Rendering?

Photorealistic rendering is another jump when it comes to visualizing objects. Photorealistic rendering uses additional graphic software to add an extra layer of realism or depth to a model or object.

Photorealistic rendering creates images or models or animations that are quite lifelike. It takes into account the interactions of things like lights and shadows, materials and texture to better represent what you would see in real life looking at the object. A well-executed photorealistic rendering is difficult to distinguish from a photograph.

Why is Rendering of Interest for Building Product Manufacturers?

Rendering can really elevate the look of a SketchUp model. This can serve to help architects and designers present a concept of design in a realistic setting. Since rendering gives an object the proper textures and depths this really enhances the visual impact of SketchUp models. Because of this, rendering helps 3D models such as SketchUp models increase their usability and their ability to accurately communicate design elements.

When Rendering a SketchUp Model, What Do You Keep in Mind?

I try to bring realism to the subject, but exactly how that is done depends on the subject. Shading and roughness can be added to increase realism. Shading can be used to add elements such as grout. For rendering something like a couch, it is important that it not be perfectly smooth. There are inconsistencies in the material. In wood, there are patterns and the grain to account for. With water, you need to pay special attention to get the proper texture and reflections. For a lot of materials, flaws can increase realism. 

When it comes to challenges, lighting can be difficult to work with. It can be difficult to show how things shine in the light or to add light to a lighting product. Similarly, fire is also hard to render. Graphic software like Photoshop can be used to get a better final product when working with things like lighting or fire.

Why is Rendering Important in Architecture and Design?

While a CAD drawing can depict a section or cut image, a rendering takes it much further in terms of illustrating actual uses or showcasing a product. A render can remove the need to have to travel in person to see what a product looks like. Instead, designers can open a file on their computer and get the same information.

Do You Render SketchUp Models Right In SketchUp?

There is flexibility here. You can use a third-party program that integrates with SketchUp or other 3D programs. For third-party programs that integrate with SketchUp, you can render within SketchUp. Other 3D programs have their own material library and textures and editing that is separate from SketchUp, so to use those with a SketchUp model, you need to render within the other program. When rendering in SketchUp, the larger the model the more difficult it can be. Large models take a lot of time and are power-intensive.

What Does CADdetails Offer in Terms of SketchUp Models and Rendering?

CADdetails offers SketchUp development services to building product manufacturers. We are now also offering a level up from our current CADdetails previews, and are giving manufacturers the option of a more detailed preview. CADdetails’ SketchUp services empower manufacturers with powerful models ready to be used in design projects. These attractive models can also be leveraged on manufacturers’ websites and in their marketing materials.

Book a call with CADdetails to find out more about SketchUp and rendering for your building and landscape products.

Visit our gallery and explore the power of HD Renderings developed by CADdetails.



Cover Image by CADdetails