Be Project-Ready

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3 Easy Steps to Start Reaching Your Audience

Building a Strong Partnership

With over 40 years of experience in the playground equipment industry, Berliner designs and develops ropes and net structures of the highest quality. Combining the latest technologies with their extensive knowledge, they’ve developed a vast and diverse product range suitable for any outdoor play area. Their commitment to using durable and eco-friendly materials has also earned them a global reputation for the safety and sustainability of their products. 

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For nearly 15 years, Berliner has trusted CADdetails to showcase their playground solutions to an active community of 700,000+ AEC (architecture, engineering, and construction) professionals. Recognizing that specifiers turn to CADdetails for their building product needs, Avery Croteau, Director of Sales, describes Berliner’s decision to partner with CADdetails as a "no-brainer."   

Jolie Ross, Marketing Coordinator at Berliner, highlights that they get “more exposure on CADdetails” than on any other platform, empowering them to boost their product visibility and reach a broader AEC audience. Consistently impressed by the ease and efficiency with which specifiers can access their offerings on CADdetails, Berliner often learns about design projects only after their products have already been included in the plans. 

Trusted by Thousands of Manufacturers

We help building product manufacturers reach North American architects and engineers looking to specify products into their projects including…

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Take your design files with you and share them with the world.

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Design Visualizer

 
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Client Portal

 
CADdetails Client Portal Metrics & Analytics Exposure

Project Gallery

 
CADdetails Project Gallery Design Inspiration

Microsite

Take your design files with you and share them with the world.

CADdetails Microsite Profile Anova Bench Chair Recycling Receptacle

Design Visualizer

 
CADdetails Design Visualizer Orbit 3D Model DWG PDF BIM & 3D

Client Portal

 
CADdetails Client Portal Metrics & Analytics Exposure

Project Gallery

 
CADdetails Project Gallery Design Inspiration

Using the New Analytics to Strengthen Berliner’s Relationships with Design Firms

Upon transitioning to the new CADdetails Analytics offering, Berliner instantly began to experience the benefits, with Avery describing the dashboards as “well-organized, very detailed, and intuitive.” Focused on providing high-quality intent data, the new Analytics solution accurately gauges interest in Berliner's content based on AEC engagement with their products and related product categories. Avery emphasizes that the Design Firm Leaderboard provides Berliner with “valuable and actionable firm-level data” they can use to better support potential specifiers and enhance their outreach efforts.

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“The new analytics offer an easy way to manage your account base and align your activity to where traction is highest. We can give our team succinct, easy-to-translate information and customized reports that turn into brand new profitable, valuable relationships with design firms."

Avery Croteau, Director of Sales, Berliner

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Transforming Data into Revenue: Berliner’s High ROI from CADdetails’ Analytics

Leveraging data from CADdetails' Analytics to follow up with AEC firms expressing interest in Berliner's content has led to closed sales. Avery estimates that “between $1 and $2 million of Berliner’s annual sales revenue comes from engaging with high-intent firms identified by CADdetails,” resulting in an impressive ROI. Their investment delivers between 136x and 273x returns every year. Berliner has also enhanced its marketing efforts by using their data to identify gaps in their market presence and connect with firms that were previously unaware of their playground solutions.

Easy Onboarding & One-On-One Support

With personalized support from the CADdetails team, Berliner’s onboarding to the new Analytics was seamless. On top of the concise user guide and demonstration videos, they appreciated their one-on-one sessions with Senior Analytics Engineer, Natalia Koracin, who designed the new dashboards and offered expert insight into how to use them. Excited to continue exploring all the Analytics program has to offer, Avery encourages new users to lean on CADdetails’ support to unlock its full potential. 

Discover the Key Benefits of the New Analytics

Uncover intent-driven insights into your AEC audience’s interactions with your products and related product categories. 

Identify high-intent firms to level up your targeted sales and marketing strategies. 

Make informed business decisions based on high-quality data to drive your growth. 

Keep your team in the loop with intuitive data-sharing features like bookmarks and scheduled exports. 

Why Partner with CADdetails?

CADdetails is the leading provider of manufacturer-specific building product information to design professionals across North America. Like Berliner, you can experience firsthand the benefits of a partnership with CADdetails: 

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Grow Awareness of Your Products & Brand

Get your brand and products in front of North American design professionals who are actively sourcing building and landscape products on CADdetails.com.
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Showcase Your Products & Gain Powerful Insights

Empower the AEC community to specify your products and inspire them with your projects by setting up your own Design Hub. Leverage powerful, data-driven insights to drive your growth and gain a competitive edge.
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Enlist
Design Help

Take advantage of our technical team’s expertise by enrolling in one of our Technical Services Programs. Build trust with specifiers by ensuring your content is always up-to-date and project-ready.

About CADdetails:

  • Hosts, markets, and develops design-ready files for a design community of 700,000+ registered North American AEC users, including from the top 140 North American architectural firms, on CADdetails.com. 
  • Intent-driven analytics offer comprehensive insights into AEC user activity and interactions with building products.
  • Enhanced marketing services include featured product placements, sponsored blogs, newsletters, and more.
Join 700+ Happy Accounts
25+ Years of Industry Experience
87% Customer Renewal Rate
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Forward-Looking Growth

CADdetails connects building product manufacturers to an active network of 700,000+ AEC industry professionals across North America. Our team offers comprehensive technical support to ensure your products meet the highest industry standards, marketing assistance to boost exposure and engagement, and detailed analytics to help you refine your outreach strategies. Like Berliner, you can benefit from detailed analytics which offer valuable, data-driven insights into your target AEC audience. Ready to get started?