You’ve successfully activated your Design Hub—now what? The next step is ensuring it gets the visibility it deserves among the AEC (Architecture, Engineering, and Construction) community. After all, the more exposure your Design Hub gets, the greater the chances your products will get selected for upcoming projects.
In this blog, we’ll walk through 3 ways to promote your Design Hub across your digital channels:
- Social Media Icons
- Email Signatures
- Newsletter Features
These strategies will help drive more AEC engagement, attract qualified traffic, and ultimately elevate your product portal to new heights.
Not sure what Design Hub is? Learn more here.
1. Social Media Icons
Add a CADdetails or Design Hub icon alongside the other social media icons on your website, newsletters, and wherever else you engage with your AEC audience.
Take a look at how Equiparc seamlessly integrated a CADdetails icon in their website footer:
2. Email Signatures
Showcase your partnership with CADdetails by adding a link to your Design Hub in your email signatures. Focus on team members who frequently communicate with customers to maximize the visibility of your Design Hub.
Here's an example from Green Theory:
3. Newsletter Features
Showcase your Design Hub at the end of your newsletters to direct subscribers to your dedicated online product portal, where the focus is entirely on your brand.
Need some inspiration? Check out how Acucraft, NAC, and Delgado Stone have integrated their Design Hub into their newsletters:
Maximize Your Design Hub's Impact in 3 Simple Steps
Step 1: Contact your CS Manager to request our official Design Hub logos.
Step 2: Use the logos to add links to your Design Hub to all your digital touchpoints, including:
- Your website's footer, homepage, product page, and resources page.
- Email signatures
- Newsletter
- Blog posts
- Product brochures & catalogs
- Product information sheets
Step 3: Track the success of your efforts by monitoring AEC activity on Design Hub's analytics. Learn more about your Design Hub data here.
Have You Activated Your Design Hub Yet?
Design Hub is a branded product portal hosted by CADdetails and managed by our expert team with 25+ years of experience. Designed to capture the attention of specifiers in the AEC community, Design Hub offers a tailored brand experience and provides unique insights into AEC interactions with your products.
Download the Design Hub Deck or book a demo to learn more.
Cover image by jnnault on Canva