In January 2026, we surveyed a group of AEC (Architecture, Engineering, and Construction) professionals to better understand how they discover, evaluate, and ultimately specify building products.
Our goal was simple: learn what actually drives specification decisions today, directly from the professionals making them.
Inside the report, you’ll discover:
- Where AEC professionals go first when researching products
- Which product files and formats matter most during evaluation
- What truly influences specification decisions
- What specifiers expect from manufacturers
- And so much more!
If you want your marketing and product strategy to align with how specifiers are really working in 2026, this report provides clear, data-backed insights you can act on.
FAQs