CADdetails Analytics is more than just dashboards full of numbers—it’s a goldmine of insights into how AEC (Architecture, Engineering, and Construction) professionals engage with your brand on CADdetails.com. When used effectively, this data can help you sharpen your marketing strategies, empower your sales team, and guide product development.
In this blog, we're offering 7 practical tips to help you unlock the full potential of your data.
Keep an eye on design firms that have recently engaged with your products. These firms are already signaling intent, making this the perfect time to deliver tailored campaigns and enable your sales reps to follow up while interest is high.
Integrate your data with platforms like Salesforce or HubSpot to segment prospects, track shifts in intent scores, and set alerts when firms are ready for outreach. This ensures your sales team never misses the right moment to connect.
More than half of B2B marketers report using PPC advertising in the past year. The key to making those campaigns more effective? Targeting the firms that are most likely to convert based on your CADdetails data.
By directing your ads toward high-intent prospects, you’ll strengthen campaign performance while keeping your budget focused on the opportunities that matter most.
Start by pulling names, emails, and firms from your dashboards. Then, enhance that data using prospecting platforms like ZoomInfo, LinkedIn Sales Navigator, or Apollo. These platforms fill in missing details (like job titles, phone numbers, and company insights) so your team has a complete picture before reaching out.
With richer profiles, you can craft more personalized, targeted messages, refine your prospecting strategy, and improve campaign performance.
Review your best-performing categories and design files to see what resonates most with specifiers. Then, share this feedback with your product teams to align development with actual market demand.
The bookmarks feature lets you isolate the most relevant insights and share them directly with the right teams. It’s a simple way to ensure key data doesn’t get lost in the noise.
Schedule exports with your preferred filters and formats to keep stakeholders up to date automatically. You can even integrate with cloud storage or webhooks for seamless delivery across your systems.
CADdetails Analytics gives you a powerful window into how AEC professionals interact with your products. By focusing on high-intent firms, integrating with your CRM, enriching your data, and sharing actionable insights across teams, you’ll turn data into a growth engine for your brand.
Learn more about CADdetails Analytics here.
Cover photo by Dan Freeman on Unsplash